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BUSMGT 719: Business Technology

Q3 2025

Report - Individual Assignment

Weighting: 24%

Custom AI Agent Development and Report

Overview

This report accompanies your Custom AI Agent. The report should explain the design rationale, technical architecture, ethical considerations, and iterative refinement process that shaped your agent. Your submission will demonstrate technical and design ability, reflection, and user-centred thinking.

The report is the end-product resulting from these steps:

1. First, you will plan for your Custom AI Agent. You will define the purpose and role of your AI Agent in relation to your chosen business context and selected ethical implications(refer to your proposal). You can also select an industry and intended users group to make your AI agent more functional.

2. Second, you will build a custom AI Agent to support your research.

3. Third, record the process of creating the agent in order to be able to explain the design, process and iterative refinements involved in creating the agent.

4. Lastly, you will critically reflect on the experience of developing your custom AI Agent.

Overall, this report highlights your capacity to move from planning to applied design. The following checklist will help you organise your report.

Note: You can select any template of your choice for this report, but make sure to include the following components.

Introduce your Custom AI Agent

Clarify the purpose, intended use, and the problem or opportunity your AI Agent addresses (e.g., offering ethical guidance within a business function). This section should include a rationale (450–500 words excluding relevant references) explaining the following:

• The business function (e.g., recruitment, customer service, finance) that it supports.

• The relevant ethical concerns addressed (e.g., fairness, transparency, privacy).

• Specify the industry context to generate more tailored responses.

• The intended users of your AI Agent (optional)

Note: These references may or may not be the same resources you used for your AI Agent contextualisation.

Data Flow Diagram (DFD)

Create a data flow diagram to show how the AI agent processes and presents information. This section may also provide a short paragraph/table explaining what the diagram shows (e.g. entities, process, key steps in data flow, etc.).

Refer to the resources from the workshop to understand how to design a flow diagram.

Design: Data & Architecture

Create your Custom AI Agent on Relevance.ai

• Give a name to your AI Agent and write a brief description of the AI Agent. This should be visible on your AI Agent.

Improve your custom AI Agent’s design by adding tools and resources:

• Tools: Add at least two tools (e.g. Google search, Google Sheet, Google Docs, etc.)

• Knowledge: Import data (10 open-access resources, e.g. articles, policy guidelines, reports, working papers, etc.) to inform your agent on the chosen topic.

Note: List these 10 resources as part of the design process, not as a reference list. However, you may also like to use some of the resources to support your writings (introduction and reflection sections). In this case, use APA-7 for in-text citation and reference list.

Test and Refine

Interact with your AI agent as a user. Revise the prompts to ensure it:

I. Reflects ethical best practices aligned with your selected ethical concerns. You can add these aspects by:

• Providing selected resources to your AI Agent, e.g. ethical guidelines and frameworks.

• Improving your prompts with keywords, e.g., avoids stereotyping, respects privacy, etc.

II. Improves the tone, clarity, and depth of responses.

III. Demonstrates enhanced ethical sensitivity in your chosen industry context and business function.

IV. Iterate and improve.

• Complete at least three rounds of prompt iterations and testing.

Prompts

Provide two types of prompts in this section: 1). Prompt Iteration Log (process of refining prompts to improve functionality of AI Agent) and 2). User Prompts (sample end-user interactions).

1. Prompt Iteration Log:

Include at least three examples of prompts, showing how your prompts evolved (over time) to improve the performance of your AI Agent.

• Maintain a log of changes for your report (these changes can be recorded by capturing changes as prompt iterative versions, date of changes, etc.).

You may extract prompts directly from Relevance AI, including:

a. Role and objective definition

b. Instruction settings

c. Source requirements

d. Research steps

e. Output format (e.g., summary, arguments, references, disclaimers)

2. Prompt for End Users:

Share two sample prompts for end users (for the assignment makers in this case) and the expected outcomes. These prompts will be used to check the functionality of your AI Agent.

Note: You may create a table to show the changes/improvements, and/or capture clear and readable screenshots of the changes. There is no word limit for this section, since you will be copying the prompts.

Reflections:

Share your reflections based on your experience (450–500 words excluding references) of creating an AI Agent and its functionality. You can use relevant references in this section (if applicable). This section may include:

a. A reflection on the experience of creating your AI agent.

b. What you learned, and what challenges, surprises, or key takeaways you had from testing and iteration.

c. The features you would add or refine if you had more time or technical resources/expertise.

d. Your future inspirations for developing your custom AI agents.

Submission Instructions

Make sure that the report is structured and professionally presented with a title page, pagination, a table of contents, sections, in-text citations and reference list formatted in APA-7 style.

1. Title Page: Your Name, UPI, Assignment Title

2. Links (preferably on the second page of the report):

a. Link to your Custom AI Agent.

b. Links to any additional tools, e.g. Google Sheets, Google Docs, etc.

c. Make sure that all the links are publicly accessible and working.

3. Visuals and Data: Include clearly labelled, high-resolution screenshots, tables, or any other relevant data where appropriate. This is not included in the word limit.

4. Submit the report to Canvas by Wednesday, 14 August, 11:59 pm.