ASSIGNMENT BRIEF
Continues Assessement 01
Jan – April 2024
MULTIMEDIA DESIGN 01
BMM 201
De Institute of Creative Arts & Design
ASSIGNMENT BRIEF
Assignment title:
Design A Digital Poster
Objective:
The objective of Continuous Assessment 01 is to provide students with the opportunity to cultivate and present creative ideas within a formal setting, thereby assessing the potential of a digital A3 poster.
Project Brief:
The project aims to develop a visually compelling digital A3 poster on a
specified theme, emphasizing creativity, design principles, and effective communication.
Task:
a. Student need to create a digital poster size A3 . The theme is to promote 3 kind of Eco-edible Garden flowers, herbs, and plants. Using Photoshop and Illustrator create an awareness with 3 plants that you choose and give a introduction, benefit and how it will make our world better.
i. Size A3
ii. Format submission in PDF.
b. Student need to provide a writing report for work in development. They need to summarize the workflow with picture in 100 words.
Submission Requirements:
Softcopy:
1. A PDF design work file of the assignment, that is to be uploaded ONLY in Coursenetwork.
2. A writing report showing work in progress in 100 words with picture
Dateline:
Week 05 ( 30 January 2024 ) at 11.59 pm @ Coursenetwork ONLY
Marking Rubric
Adobe Photoshop Skills (10%)
1. Basic Tools Proficiency (0-2):
. Demonstrates a basic understanding and effective use of essential tools in Adobe Photoshop.
2. Image Editing (0-2):
. Displays skill in editing and manipulating images, including adjustments, retouching, and enhancements.
3. Layer Management (0-2):
. Shows proficiency in working with layers, organizing them effectively to create a cohesive design.
4. Selection Techniques (0-2):
. Effectively uses various selection tools for precise and accurate image manipulation.
5. Creativity in Design (0-2):
. Exhibits creative use of Adobe Photoshop features to enhance the visual appeal of the poster.
Adobe Illustrator Skills (10%)
1. Vector Object Creation (0-2):
. Demonstrates the ability to create and manipulate vector objects effectively.
2. Path Editing Proficiency (0-2):
. Shows skill in editing and refining paths, ensuring precision and smoothness.
3. Typography Skills (0-2):
. Effectively uses text tools, demonstrating an understanding of typography principles.
4. Color and Gradient Application (0-2):
. Displays proficiency in applying colors and gradients to create visually appealing designs.
5. Illustrator Tools Utilization (0-2):
. Effectively uses various tools within Adobe Illustrator to achieve desired design elements.
Writing Report (5%)
Showing work progression how student develop the idea with picture. Writing report must be in 100 words not less that that.