Due: 22 December 2024, 00:00

Percentage in final mark: 100% Learning outcomes assessed:

A. Identify areas in a specific AI domain that are ripe for the development of an AI product

B. Identify and justify start-up business models and strategies for an AI product

Late policy: 5% of the total marks available for the assessment shall be deducted from the assessment mark for each working day after the submission date, up to a maximum of five working days.

Risks:

l Please   read  the   coursework  instructions  and  requirements  carefully.  Not  following  these instructions and requirements may result in loss of marks.

l Plagiarism results in award of ZERO mark.

l The formal procedure for submitting coursework at XJTLU is strictly followed. Submission link on Learning Mall will be provided in due course. The submission timestamp on Learning Mall will be used to check late submissions.

l All students must download their file and check that it is viewable after submission. Documents may become corrupted during the uploading process (e.g. due to slow internet connections). However, students themselves are responsible for submitting a functional and correct file for assessments.

Overview

In this coursework, you are required to complete the given task and submit a pdf file of no more than 1000 words.

Task (100 marks)

Generative AI is transforming how we create and interact with digital content. This powerful technology can generate new text, images, audio, and even video, offering unprecedented possibilities in content creation and design. From chatbots to artistic creations, Generative AI is quickly becoming a central topic in the AI field, presenting numerous opportunities for innovation and entrepreneurship.

Task Description:

Please address the following questions in a report of no more than 1000 words. Ensure your report is well- organized and thoroughly reasoned.

Q1) Exploring the Core Technologies of Generative AI:

Provide a clear and concise introduction to the fundamental principles of Generative AI, such as how deep learning models generate new content. You may choose a specific application of Generative AI (e.g., image generation, text generation) to illustrate these principles and discuss how it functions. (20 marks)

Q2) Analyzing Existing Generative AI Applications:

Identify an existing Generative AI application or product that you find interesting. Describe its features and application scenarios, and discuss how it is transforming a particular industry or field, with a focus on its contribution to content creation. (20 marks)

Q3) Identifying New Opportunities for Generative AI:

Based on your analysis in the previous sections, identify a potential new application area for Generative AI. Describe this area and explain why you believe it holds promise for future development. Your idea should be innovative yet grounded in reality. (20 marks)

Q4) Developing a Startup Plan:

Imagine you are creating a startup to develop the new Generative AI application identified in the previous section. Design a simple business plan that outlines how your product would work, who your target customers would be, and how you would market and sell the product. Emphasize the feasibility and innovation of your proposed project. (40 marks)

Submission Requirements:

l Your report should be well-structured, using formal language appropriate for an academic audience.

l References may include online resources, but ensure that they are credible and correctly cited.

l All content must be original and free from plagiarism.