Entrepreneurship & Enterprise Hub
ENT204TC Corporate Entrepreneurship
CW2: Individual Reflection Report Assessment Brief
First Part of Semester 2
Academic Year 2023-2024
Assessment Task:
Reflect on Course Work 1 and your learning experience in regards to corporate entrepreneurship and intrapreneurial projects, your individual contribution within the group work, and what you have learned from those experiences in this module.
Specific tasks should include the following:
1. Reflect on your learning experience in CW1, and your individual contribution
2. Identify and analyse the challenges that the company face.
3. Reflect on how entrepreneurial leadership can be further developed and how this can be helpful for problem solving and secure a competitive advantage.
4. Compare different forms of entrepreneurship and, based on the company case from your CW1, provide recommendations for the company to continue fostering and sustaining innovation.
Learning Outcomes Tested:
A. Assess the entrepreneurial orientation of an organization and evaluate the company’s ability to deal with the opportunities and threats it faces.
B. Elaborate what is required to become an entrepreneurial leader and explain how entrepreneurial leadership can be developed and leveraged in existing organizations.
C. Appraise and recommend how an organizational architecture can be configured within an existing organization to secure a sustainable competitive advantage.
D. Compare and contrast different forms of corporate entrepreneurship.
E. Develop a way how an existing firm can organize its corporate entrepreneurship efforts directed at fostering and sustaining innovation, initiating strategic renewal.
Coursework Assignment Submission Date:
Week 6, (April 1st, 23:59 China Time). Fail to submit on LMO, will result to fail this class. Late submissions will get a 5% deduction for each day of delay up to five (5) days. Submissions beyond five (5) days, will be regarded as a non-submission and will not be graded. Please note that the draft version on the LMO will not be accepted.
Format Requirements:
• 1500 (+-10%) words, excluding References and Appendices.
• Must include the cover page with your student ID. Cover page is provided in the LMO.
• The cover page must be the first page in the assignment file.
• Name your word file with your student ID, e.g., 123456.docx, point will be deducted if the file is not named correctly.
• Penalties: Wrong file type -5 points, no cover page -5 points, more than one file -5 points.
• The word font should be ‘Arial’ or ‘Calibri’ and font size 12 with 1.5 spacing and 1-inch margin. The left and right margins should be ‘Justify’. References no need to ‘Justify’ .
• All assignments must be typed, proof-read, and professional in appearance (MS Word only).
Reference Style:
• Use of proper APA Referencing technique, both in-text-citation and reference list is required.
• Please use credible, relevant, and up to date sources, e.g., peer review journals, industry reports, textbooks, newspapers, magazines, etc.
Assessment Criteria / Rubric:
|
Criteria |
Poor |
Satisfactory |
Good |
Excellent |
Outstanding |
Writing layout presentation (30%) |
Organization & Layout (10) |
Poor organization and layout of writing. Very hard to follow. |
Organization or layout of writing is fine. Sometimes hard to follow. |
Organization and layout of writing are fine, somehow easy to follow. |
Organization and layout of writing are easy to follow. |
Organization and layout of writing flow nicely thus very easy to follow. |
Grammatical (10) |
Many spelling and grammar errors. |
Several spelling or grammar errors. |
No spelling and grammar errors. But use some incomplete sentences. |
No spelling and grammar errors. No incomplete sentences. |
Perfect spelling and grammar. Perfect sentences. |
|
Evidence of research and reference style format (10) |
Almost no evidence of research and not following reference style guidelines. |
Limited use of research or not following reference style guidelines. |
Some evidence of research and properly following reference style guidelines. |
Shows evidence of research and effectively following reference style guidelines. |
Excellent use of research and perfectly following reference style guidelines. |
|
Writing Content (70%) |
Learning Experience/ Personal contribution to the group (10) |
No learning experience and personal contributions to the group were mentioned. |
Either learning experience or personal contributions to the group were mentioned. |
Some learning experience and some personal contributions to the group were addressed. |
Adequate learning experience and personal contributions to the group were discussed. |
Very insightful learning experience and major personal contributions to the group were discussed. |
Challenges, issues, and problems facing the selected industry / company (20) |
No challenges, issues, and problems facing the selected industry / company were identified. |
Few challenges, issues, or problems facing the selected industry / company were somehow identified. |
Adequate challenges, issues, and problems facing the selected industry / company were identified and addressed. |
Many challenges, issues, or problems facing the selected industry / company were identified and discussed. |
All challenges, issues, and problems facing the selected industry / company were identified and fully discussed. |
|
Problem Solving Approach (20) |
No approaches were mentioned. |
Limited approach was mentioned. |
Approaches were addressed. |
Approaches taken to solve issues, problems, and challenges were somehow discussed.. |
Approaches taken to solve issues, problems, and challenges were fully discussed. |
|
Comparisons and Recommendations (20) |
No comparisons or recommendations were mentioned. |
Limited comparisons and recommendations were mentioned. |
Adequate comparison and recommendation were addressed. |
Good comparisons and recommendations were discussed. |
Recommendations were fully discussed and supported with developed competency skills. |